Education
Bachelor of Fine Arts in Scenography
Helwan University: Faculty of Fine Art,
Department of Decor | 09/2001 – 07/2006
Grade: Very good with honour
Graduation Project: Grade of very good
Theatre and Media Production
Faculty of Fine Art, Department of Decor | 08/2004 – 07/2006
Interior Design
Faculty of Fine Art, Department of Decor | 09/2001 – 08/2004
Employment
Freelancer Art & Creativ Director
Freelancer | 01/2022 – Present
Head of Design
DDB Berlin | 05/2016 – 12/2021
Main Client: Volkswagen
Further Clients: Lidl fashion & Sony
Senior Art Director
DDB Berlin | 07/2015 – 04/2016
Client: Volkswagen
Art Director
DDB Berlin | 04/2013 – 06/2015
Client: Volkswagen
Junior Art Director
DDB Tribal Berlin | 12/2011 – 03/2013
Clients: Volkswagen, Jules Mumm, Vattenfall
Art Director
Freelancer | 01/2011 – 11/2011
Clients: DOJO, Mai, Alef wa Noun.
Art Director
FP7 Cairo / McCann World group |
01/2010 – 12/2010
Clients: McDonald’s, Cadbury, Nescafé, Molto, Crédit Agricole
Senior Graphic Designer
Lowe Egypt | 11/2008 – 12/2009
Clients: Red Bull, Al Ahly TV, AXE, Barclays Bank
Senior Graphic Designer
Equinox Graphics Egypt |
10/2007 – 10/2008
Clients: Cilantro, Diwan Bookstore, GIZ.
Graphic Designer
Equinox Graphics Egypt | 02/2007 – 10/2007
Clients: Cilantro, Diwan Bookstore, British Council, Chicken Tikka
Junior Graphic Designer
Equinox Graphics Egypt | 10/2006 – 01/2007
Clients: Cilantro, Diwan Bookstore, British Council
Graphic Designer
Freelancer | 06/2005 – 09/2006
Clients: Italian Commission Centre in Cairo, Cairo Jazz Club,
Italian Cultural Centre in Cairo, Alef wa Noun.
Awards
Cannes Lions: 1x Gold, 1x Silver, 1x Bronze, 3x Shortlist
ADC Europe: 1x Silver, 1x Bronze
ADC Germany: 1x Gold, 1x Silver, 1x Bronze
Eurobest: 1x Gold, 1x Silver, 2x Shortlists
Clio Health: 1x Shortlist
A New York Festivals: 1x Finalist
The European Festival of Creativity: 1x Bronze
Winner in EACA Care Award 2014
Featured
2012 CAP&Design No3 | IDG Sweden
2012 Luups Berlin | Germany
2011 Sound Design | Zeixs, Germany
2011 Graphic Design 3 | Zeixs, Germany
2010 Arabesque 2 | Gestalten, Germany
2009 World Wide Graphic Design Asia | Zeixs, Germany CAA
2009 Chiamata alle Arti Zine | issue 35 – Italy
2009 Design Magazine | issue 5 – Kingdom of Saudi Arabia
Software
Main work: Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
Learning: Figma, After Effect
Presentation software: Microsoft PowerPoint and Keynote
Communication & organisation: Microsoft Teams, Slack, Zoom, Skype, Notion
Languages
English: Very good
German: Good
Arabic (Egyptian): Native
Arabic (Standard): Very good